Start-Up to Success

The Complete Pathway to Launch and Grow Your Coaching Business with Clarity, Confidence and Heart.

You’ve done the training. You’ve felt the calling. You’re ready to step into your coaching practice –  but the “how” can feel overwhelming. 

Because knowing you’re meant to make an impact is one thing. Turning that vision into paying clients and real results is another. 

If you’re ready to build the coaching business that matches your potential, you’re in the right place. 

Many newly qualified or struggling coaches are asking themselves:

  • How do I find my niche without getting stuck in research paralysis?
  • How do I create an offer that truly pops and attracts the right people?
  • How do I stand out without exhausting myself by trying to be everywhere, all the time?
  • How do I enrol clients without icky sales tactics or feeling pushy?
  • And how do I stay motivated and confident when self-doubt creeps in?

Start-Up to Success is designed to answer all of that and more. It’s the roadmap that combines practical business know-how with the inner confidence work that makes it possible to thrive as a coach.

This isn’t about hustling harder or forcing yourself into someone else’s system. It’s about building a coaching business that feels aligned, simple, and sustainable, while growing into the coach you’re meant to be.

The FLOW Framework

Start-Up to Success is built on my unique FLOW framework. 

Four pillars that guide you from uncertainty to clarity, from confusion to clients, from self-doubt to self-trust.

Foundations

Ease, clarity & connection

>Discover your niche through connection-filled, easeful research

>Develop your crystal-clear offer that POPs (Process, Outcome, Price)

>Create a basic business framework that actually functions for you

>Learn how to communicate your why and magnetise your people.

Lead Alchemy

Turning visibility into opportunity, naturally
Forget funnels. Think feminine flow.

In this pillar, you’ll create your own Client Attraction Pathway, a simple, soulful way to turn visibility into opportunities and clients.

>Design a client journey that feels natural and fun

>Choose aligned visibility strategies that suit you

>Stop chasing — start magnetising

Open-Hearted Enrolment

The secret to a thriving coaching business: enrolling clients with authenticity and joy.

No icky sales calls – just heart-centred conversations.

Convert through coaching, not selling. Discover my 3-part Conversion Magic Framework to enrol clients with comfort and confidence and follow up with ease and integrity.

Wisdom & Worth

The inner work that makes everything else possible

Strategy can only take you so far, it’s the
inner blocks that hold most new coaches back. In this pillar, we focus on:

>Healing self-doubt, procrastination, perfectionism, and fear of visibility

>Building deep faith and self-trust

>Balancing life, work, and business growth

>Stepping fully into your coach identity 

Why This Programme?

Most coaching programmes will hand you a set of strategies and send you on your way. But Start-Up to Success is different.

It’s not just about the mechanics of business. It’s about helping you build a practice that feels authentic, sustainable, and aligned with who you are. You’ll get both the practical tools to grow your business and the inner support to believe in yourself, trust your path, and keep moving forward.

By the end, you’ll have:

  • A clear niche and standout offer

  • A working client generation pathway that fits you

  • Confidence in enrolling clients with heart and ease

  • The mindset and self-worth to step fully into your role as a coach

Who It’s For?

This program is for you if you’re ready to finally step into the coaching business you’ve been dreaming of!

  • New coaches ready to launch their business but unsure where to start

  • Coaches who have dabbled but want a clear, proven framework

  • Ambitious, heart-led women who want to succeed without losing themselves in hustle culture

  • Anyone who knows they’re meant for more — but needs clarity, confidence, and guidance to make it real

What You’ll Experience

Inside Start-Up to Success, you’ll be guided step by step through the FLOW framework. You’ll get:

  • Live teaching and coaching sessions

  • Practical exercises and resources to apply what you learn

  • Supportive community and accountability

  • Real-time feedback to help you stay on track

  • Coaching on the mindset, emotional, and practical challenges that arise along the way

Listen to Lisa's Success story and experience of working with Victoria...

“Through the work we did together I got rid of low paying work and replaced it with much, much higher value paid work… I picked up some big projects and the profits from that meant that one month I invoiced 1.5x my annual salary from when I was employed…”

Listen to Kirsty's experience of working with Dr Victoria Stakelum...

“I needed support to push forward and keep momentum going… The impact (coaching has had) on my confidence is what I’ve noticed the most… I actually believe in myself… It’s been great to have somebody who gives an honest response – I needed to be told if fear was taking over or if I was taking the more comfortable route.”

Questions about Start Up To Success

What's unique about Start Up to Success?

The delivery of expertise and the breadth of knowledge you’ll receive – which is entirely tailored to you! Unlike other programmes for coaches, you will not be told you have to do things a specific way. Instead, you’ll be taught how to create a profitable business using approaches that feel aligned and right for you. Like a pick and mix business structure! 

This is also unique in that the business Dr Victoria has built, has been with real clients – not other coaches. We believe this is extremely rare in this industry, in which most coaches offering business coaching have built their own businesses with fellow coaches as their clients base. Dr Victoria built a 6 figure coaching business with a ‘real’ client base, before developing this programme. 

You’ll have access to Dr Victoria Stakelum, who as well as growth hacking bigger businesses, has successfully gone through all of the stages of small business start up and has successfully launched a coaching and consultancy business of her own as well as founding one of the world’s most successful online Higher Education companies Arden University.

You will have expert advice on everything from your lead generation through to your conversion technique with your prospective clients, through to your mindset, through to your branding and general marketing.

The actions that we will work through can have impact almost instantly in terms of generating opportunities, as well as equipping you to convert those opportunities.

Book a call here to find out more about current intakes and how to enrol. 

Your Next Step

If you’re ready to move from uncertainty to clarity, from hesitation to action, from self-doubt to success — Start-Up to Success is for you.

This is your moment to build a coaching business that feels good, works beautifully, and allows you to serve the people you’re here to help.

Or take the quiz to see what you’ve got and what you need to succeed as a successful coaching business owner.